Squidoo for traffic and exposure

About Web 2.0

Web 2.0 is not about marketing in the classic definition of the word. It's about "me marketing" being part of a community. It's about participation and collaboration. It's about us.

Web 2.0 Marketing

Places To See

Squidoo

What exactly is Squidoo and how can it help your business?

What exactly is Squidoo?

Squidoo is an information site where "lensmasters" can create information pages full of "expert knowledge" on any topic you could imagine.

Affiliate marketers can create sales reviews and drive traffic to their Squidoo lenses. The great thing about using Squidoo pages as an affiliate marketer is that you can create articles like you would for article marketing but unlike with article directories, you are allowed to directly promote affiliate products,. In fact, Squidoo encourages this!

Now, you probably aren't going to make a killing with the Amazon store you can add to your Squidoo lenses, but you can make money doing independent product reviews that are in depth and have content to go along with them.

Network marketers can use Squidoo as well.

I wouldn't straight up promote my home business opportunity with a Squidoo lens because to me, that would seem awefully spammy.

Here is an example lens I created on Leads Generation Through Attraction Marketing.

You could, as a network marketer, create lenses about your network marketing strategies, your techniques, and your philosophies.

There are some great reasons to get going with Squidoo lenses ASAP:

They get indexed by Google within 2-3 days.
They get high Google rankings. Sometimes on the top 1-3 pages.
They are very easy to make.
They are free to make and you can do as many as you want.
You can promote whatever you want, unlike Ezine articles.

As with anything else you do as a marketer, you want to create lenses that you're interested in and that you know something about.

If you:

Have made money online, you could create Internet marketing lenses.
Like techie gadgets, you can make lenses about electronics like MP3 players, cameras, and computer accessories.
Have lost weight you could create a lens about weight loss and sell affiliate weight loss products or books.

The one thing I want you to do if you're an affiliate marketer is go to this link 1st and see what's getting traffic.http://www.squidoo.com/browse/top_lenses/traffic

A lot of the top 100 lenses are affiliate marketers who've used keywords to get traffic from Squidoo itself as well as Google. These affiliates are making bank with their lenses so you should check out what they're doing.

I woulld recommend using 1 keyword per lens. You can create lenses all day long until you have at least 1 for each of the keyword phrases you're using on your main sites. You also want your keyword phrase in your title.

Check out keyword research if you haven't got a hold on this quite yet. I'm getting ready to make a video on keyword research using free tools and spying on your competition which can be used both for your websites and your Squidoo lenses. Not to mention all of the other Web 2.0 strategies mentioned here. Just subscribe to the newsletter to get the video.

Just remember a few rules of thumb:

At least 2,000 searches in Overture
2,000-20,000 competing results and no more than 50,000.
Use 3-4 word keyword phrases.

Make Your Own Squidoo Lens!

Coming Soon- How To Make Your Own Squidoo Lens...The Video!

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